Skip to content

Data-based Commercial and Market Strategy

Data-based Commercial and Market Strategy

    Data-based Commercial and Market Strategy

    Design of strategies based on the organization's data, which allow the development of either complex platforms for segmentation, value orientation and customer development, or permanent commercial tactics based on a database.

    SERVICES

    Redemption Modelling (Effective and profitable rewards and promotions management)

    RFM analysis and multivariate transactional analysis.

    Strategic mapping (CEM analysis), for segment definition and analysis.

    Commercial and tactical database management

    Financial analysis of marketing investment and return on investment

    EXPERTS

    OCH-Andres-Ochoa

    Andrés Felipe Ochoa P.

    Administrator Engineer

    PARTNER

    Foto Perfil Daniel Naranjo

    Daniel Naranjo

    Administrator Engineer

     

      OUR SERVICES

      Assurance & Audit

      Forensic & Dispute Services

      Legal Services

      Tax

      Finance & Transactions

      Risk & Tech

      BPO & Bookkeeping

      Marketing & Strategy

      Assurance & Audit

      Forensic & Dispute Services

      Legal Services

      Tax

      Finance & Transactions

      Risk & Tech

      Bookkeeping & BPO

      Marketing & Strategy

      Assurance & Audit

      Forensic & Dispute Services

      Legal Services

      Tax

      Finance & Transactions

      Risk & Tech

      Bookkeeping & BPO

      Marketing & Strategy